Kurt Nelson, PhdFacilitator

Recently, Kurt’s work has focused in on researching and implementing the 4-Drive Model of Motivation with Fortune 500 companies to help enhance their total rewards programs and management processes. Specific focus has been on increasing the effectiveness of reward programs for sales representatives, maximizing the impact of extrinsic rewards, and developing sales effectiveness blueprints that align behaviors with strategy.

Another current line of research is on how people purposefully change. This work combines insights from behavioral science, behavioral economics, habit formation, and motivational theory to identify key behavioral characteristics that help drive successful change. This work is applied not only to individual change, but group change – focusing on how teams and work groups effectively change. In addition, Kurt has worked with companies on developing out their meetings and breakouts to effectively leverage these change characteristics.

Over 160,000 people have participated in programs that Kurt has designed. Much of his work has focused on the pharmaceutical industry, although he has vast experience in medical device, telecommunications, finance and automotive as well as working with a large number of different companies from around the world.

Kurt has his MBA from the University of Iowa and his PhD in Industrial/Organizational Psychology at Capella University. He is Vice Chair of the board for the Economic Growth Center as well as President of the City of Lakes Rotary Club.