Overview

Hospitality management involves you in every aspect of your property’s many moving parts. From the front of the house to the back, you need a firm grasp on finance, marketing, and managing employees. Build your credibility and learn how to manage a successful world-class operation with a foundation in essential industry best practices and skills.

This certificate program consists of 6 two-week courses: 4 core and 2 elective courses. The core courses give you a foundation in hospitality management and cover interpreting financial statements, managing people, and the essentials of hospitality marketing and planning. Choose from 5 electives: Marketing, Revenue Management, Service Excellence, Financial Management, or Foodservice.

Whether you are a manager currently, positioning yourself for a management position or have recently been promoted, make your mark today by learning from experts in the School of Hotel Administration at Cornell University, one of the world’s most prestigious hospitality schools. You can finish all of the courses in this program and earn your certificate in as little as three months, spending about five to seven hours per course.

The core courses in this certificate will equip you to:

• Explain the principles of group dynamics and development
• Describe the dimensions of team-member behavior
• Assess how effectively your team functions
• Identify the correct online financial information for research
• Develop a strategy to better strengthen your property’s financial foundation
• Understand the fundamental aspects of modern marketing
• Know the relationship between customer value and marketing in the hospitality industry
• Design and execute your own pricing strategy for a particular product or service

Who should enroll in this certificate?